3D Digital Venue

3D Digital Venue is a global provider of digital venue experiences for the sports and entertainment industry. With experience working with venues and organisations around the world, our technology makes online seat selection more visual, clear and intuitive.

For Spektrix clients, 3D Digital Venue provides Enhanced Customer Seat Selection with realistic views that help customers understand what they will see from different areas of the venue before choosing their seats.

We offer two approaches depending on the level of detail required and the materials available:

• Detailed Venue Views: Created using architectural drawings, plans, renderings and other technical venue materials. We build an accurate digital model of the venue to provide highly detailed views that closely represent the customer’s perspective from each area. This is ideal for organisations looking for the highest level of visual accuracy.
• Standard Venue Views: A simpler approach for organisations that do not have detailed architectural or technical materials available. Using the venue information provided, we create accurate and engaging views that give customers a clear understanding of their location and perspective within the venue. This option requires fewer source materials while still delivering a strong visual seat selection experience.

Both options are designed to give customers more confidence when choosing seats, reduce uncertainty during the purchase journey and create a clearer online buying experience. Also our solutions integrate smoothly with existing ticketing environments, perform reliably at scale and deliver measurable benefits throughout the customer journey.

• Flexible Integration: Our API connects the maps with ticketing and sales systems, supporting seat selection and live inventory. Alongside the Spektrix ecosystem, 3D Digital Venue can work with organisations that have their own custom API integration.
• Built for Performance: Our technology is designed to support high volumes of users and is available across multiple regions worldwide.

Key Benefits: Give customers more confidence when choosing seats, reduce friction during the buying process, improve the online customer experience and support higher ticketing conversion and revenue.