Substrakt
Substrakt is a digital agency specialising in the arts and culture sector. We partner with over 90 cultural organisations across Europe and North America to help people discover and engage with culture through thoughtful, accessible digital experiences.
Combining user-centred design with technical expertise, we design and build websites and digital platforms that simplify how people explore and book cultural experiences.
What we do
Websites
We design and build high-performing websites for cultural organisations, with a focus on user experience, accessibility, performance and conversion. Our websites integrate seamlessly with Spektrix to support ticketing, memberships, donations and ecommerce, while giving teams flexible, easy-to-manage CMS tools.
Transakt Admissions
Transakt Admissions enhances Spektrix booking journeys for admissions/exhibition-focused organisations including museums, galleries and visitor attractions. Sitting within the Spektrix iFrames, it adds advanced admissions functionality including timed entry, multi-experience visits, memberships, dynamic pricing, add-ons and donations – without requiring organisations to replace their existing ticketing platform. The result is a smoother visitor experience alongside more flexible and efficient admissions operations.
Viadukt
Viadukt is our flexible online booking platform designed specifically for cultural organisations. Built with accessibility and user experience at its core, it enhances the ticket buying journey with intuitive seat selection, mobile-first design, smart upselling and seamless integration with Spektrix and other third-party systems. Highly configurable and easy to manage, Viadukt helps organisations increase conversion, improve accessibility and deliver a smoother, more engaging booking experience for audiences.
Strategic Services
We offer a focused set of strategic services that provide our clients with practical, specialist digital support shaped by years of experience building digital platforms for the sector. We work collaboratively with teams to improve user experience, strengthen digital performance and support smarter decision-making. Our work includes UX and accessibility reviews, user research and journey mapping, content strategy and information architecture, analytics and performance analysis, and applying digital brand consistently across platforms.