Brand Guidelines

Brand and tone guidelines for partners working with Spektrix

At Spektrix, we pride ourselves on our relationships with our partners. We know that by working together we can provide greater value to our shared clients, and better support the industry to thrive.

We understand the value that our name can lend to our partners in promoting their products and services, and we fully support the use of our name and logo for mutual benefit. Below you will find some guidelines to help ensure clear and effective communication around your company’s relationship with Spektrix, alongside guidelines for the sanctioned use of our logos.

Tone of voice

In order to avoid confusion when referring to your relationship with Spektrix, please focus on how your company works with us or how your product integrates with Spektrix. We ask this because it’s best for both parties if clients are able to have a clear understanding of who is responsible for a product or service, and who has created it.

Suggested language:

We have experience integrating our product with Spektrix systems.
Our product makes it possible to do X, using data from your Spektrix system without the need for manual intervention.
We are a Spektrix Partner.
We have worked with Spektrix to provide streamlined workflows for X, saving your teams time and effort.

Please avoid anything that implies:

That your product or service is published by or directly affiliated with Spektrix.
That you have exclusivity with Spektrix, or that Spektrix has endorsed your product or service.
That Spektrix has tested or accredited your product or service.
That Spektrix has ‘preferred suppliers’.
That your product or service is connected to the Spektrix product release cycle.

Please use the Spektrix trademarks in text only in the instance that you are directly referring to or linking to Spektrix products and services in accordance with the terms of these guidelines. Please ensure that the collateral and publicity around your product or service denotes your own unique brand and clearly signals to users that it is not directly affiliated with or endorsed by Spektrix. You may use Spektrix trademarks in text solely to refer to and/or link to Spektrix products and services and in accordance with the terms of these guidelines.